BREAST CARE SERVICE

PROJECT VISION

Barriers should be reduced for female patients to go to public hospital for breast examinations. 

As a result of late diagnosis, Chinese women usually miss the best time for treatment of breast cancer. What can be done to get women to visit hospitals earlier for a diagnosis?

As a member of a team of six, I executed this project in accordance with a conceptual brief. To reduce patients' worries during lengthy waits and increase diagnostic accuracy through digital services, we were charged with enhancing public hospital services.
01.Research

To better understand the severe situations. I made a series of desktop about major patients for the breast cancer, diagnosis time and methods, and the current situation in China. Our team made surveys, conducted in-depth interviews, and arranged field researches to collect data and gain insights for our research goals.

Preliminary research

My preliminary research research aimed to gain a broader understanding of why late diagnosis occurs.According to the findings, there are two main reasons: socially and personally. We choose to concentrate mostly on the personal aspects, like embarrasement and unwelcoming service.

Survey: What issues preoccupy female patients?

We gather 80 intercepts from 20 to 50-year-olds about their respective knowledge, experiences, and concerns. And depending on the outcome, we created interview questions and recruited interviewees to better comprehend their requirements and complaints.

We discovered that the hospital’s issues center on the environment’s services (e.g., the procedure is very messy, women would feel ashamed, etc.) and the doctor-patient interaction, while the patient’s understanding of the condition is also crucial.

Field Research: Observe the environment and consult medical professionals.

I conducted field research in two typical public hospitals for breast cancer diagnosis and treatment to determine what steps patients would take. The service problems that come up in different situations were discussed with various people, including staff, volunteers, and doctors. In addition, we interviewed doctors to find out how they communicate with patients.

EXPERT Interview

We spoke with Dr. Guo, who has worked in the mammography department for over 10 years, in an effort to get a fresh perspective on patients’ strong resistance to the hospital’s experience with breast cancer diagnoses.

We learned from the doctor’s interview that tedious paperwork labor might impair efficiency. Doctors still lack the time and resources to even provide patients with some basic information, which would help them feel less worried and more accepting of the results.

SURVICE BLUEPRINT: An overall analysis of interactions between the hospital, doctors and patients

It entails scheduling an appointment, registering, waiting, seeing the physician, undergoing tests, and seeing the physician again. There are five primary issues with the entire servicing procedure:

02.Ideation&Prototype

I came up with numerous ideas for communication channels to use while delivering the needed information to patients in order to increase knowledge, reduce anxiety, and boost productivity through online service. I then tested and prototyped these concepts in order to refine them.

On the basis of that, we first determined the design objectives: to effectively communicate, to lighten the mood, and to increase knowledge.

We all worked together to develop concepts, simulate scenarios, and sketch. One of our essential decision is to incorporate certain material into an online guideline can let patients interact constantly and help them clear up some of their treatment-related doubts.

Working Process

04.Final Output

TAKEAWAYS

This was a group project based on actual needs, we received approval from the client hospital when our group provide our strategies. I was happy to learn that some more professional brochures on breast cancer are being produced. This project made me more aware of the issues related to women’s quality of life and how to prioritize the users during the whole design process and its iterations.

Research control group

Yangpu District Central Hospital, is the target object of our design this time. As a general public hospital that specializes in breast diagnosis and is medium-sized. We selected two very different research subjects, and both are large public hospitals. To a certain extent, they amplify the problems women face in seeking medical care from different perspectives. One is the privacy issues faced by general hospitals and the communication issues faced by women’s hospitals while waiting. There is also the problem of optimizing the information guidelines they share, and the problem of doctor-patient conflict.

Information Visualization & Digitalization of Process

When it comes to communication between doctors and patients, specialized descriptive terms can be perplexing, and visualization can solve some problems very efficiently. For hospitals, where digitization would have been done by the doctors themselves to enter into the medical record library, public hospitals, on the other hand, can make good use of waiting time to enable patients to enter medical data themselves, also saving time for both parties.

interactive design and graphics

In the first version, the digital questionnaire was designed with abstract graphics to avoid embarrassment. After iterations, a better representation for patients is a pattern that is closer to the actual one. Therefore optimized the graphic.